Five simple ways to make people remember your presentation
Put yourselves in the shoes of the audience. What would you rather see in presentation slides? Something simple and easy to understand, or lengthy paragraphs of text and complex information?
It is true that most of us prefer to see information that is easy to the eyes. We usually find it hard to keep ourselves engaged when a presentation contains slides that are too wordy. To make things worse, the texts used in those wordy slides are also very small and difficult to read.
We have always known that for a presentation to be effective, we need to keep it short and simple, be focused on the objective, and not to squeeze too many words in a single slide. However, in actual practice, that can be quite challenging.
To help people remember, we should design our presentation content in a visual format for our audience to see, and not for them to read.
Try doing these 5 simple things when designing your next presentation slides.
Searching for keywords forces you to analyse and rethink on what you should show in your slides. Keywords are easier to remember compared to lengthy paragraphs of texts.
It is easier to remember one. Not giving any options is good, as the mind finds it easier to accept what it sees. If you have an existing slide that shows many messages, you could start by breaking it into more slides, giving one message per slide. This will also make your slide looks simple and clear.
Showing information in blocks divides information into smaller chunks, and breaks away from the reading mode into the seeing mode. In other words, it converts lengthy text information into pseudo visuals. Blocks of information are easier to remember compared to lengthy paragraphs of texts.
Drawing your ideas allow you to think visually in illustrations and diagrams. Ultimately showing information in a flowchart or in a form of visual representation. This creates information for your audience to see and not read.
We know that images are exciting and people remember images better than texts, so when possible, use an image to represent your idea. Selecting a right image that relates to your message is important, as using the wrong image can have negative effects. If you decide to use an image, remember also to use a high-resolution version of the image.
Approaching your presentation slides in a more visual format might require you to invest more time in thinking and preparation. But at the end, you can be assured that the results are better. It's easier to communicate your messages and you are more productive, improving understanding and reducing meeting time.